Video for Lead Capture Pages

We just wrapped up the filming of two videos for a clients lead capture page. He is in the alarm business and is looking to expand his  commercial alarm services. By following the principles of Lifecycle Marketing he is changing his strategy from just trying to pitch his products to a softer sale with an valuable [&hellip

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Running your Small Business from a Smartphone

Have you ever wondered what tools you’d need to run your business from a smartphone?  I am a huge advocate of the 4 Hour Work Week lifestyle and one of the biggest issues is how to run your business when you are not in the office. Be it fro across town or from across the [&hellip

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Ways you can ask for a Referral

What’s the best way to ask people for referrals? Here are a few suggestions: Email – send out an email to your database and ask them if they know of companies that could benefit by doing business with you. If you’d like, you can offer some sort of incentive to really entice them to refer [&hellip

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Facebook has Started Retargeting Ads

If you do any kind of advertising on Facebook, you’ll be interested to know that the popular social networking site recently launched a new ad retargeted service. I was reading an article on TechCrunch about Facebook Exchange, works by following users while they browse the Internet. The information that is gathered is then used to display targeted [&hellip

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Google Shopping Shifts to a Purely Commercial Model

Google recently announced that it will be switching its Google Product Search service to Google Shopping. Semantics aside, this change represents a major shift for the company, and it’s one that is sure to have profound effects for online retailers. Although the changeover won’t be complete until sometime this fall, small retailers are already scrambling [&hellip

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Google+ Local Replaces Google Local

On May 30, Google unleashed yet another major change on the online world by switching Google Local pages into Google+ Local pages. The distinction may seem small at first glance, but it’s huge in scope and has major repercussions for anyone who is trying to market a business online. With the update, Google local searches [&hellip

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Teknicks Bids on Pubcon Keyword

I am at an Internet Marketing conference in Las Vegas this week called https://www.PubCon.com.  I ended up misplacing my paper version of the schedule and I  was trying to find the online version of the conference agenda and I just googled “pubcon”. The top listing is a paid Ad from a company called Teknicks and they [&hellip

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