Telephone Lead Tracking
Tracking Web-to-Lead forms and email sign-up form submissions only tell a part of the story, the majority of online leads generated are via phone calls to your website. We take the mystery out of phone call tracking and phone call analytics by providing you with reliable, clear, and actionable data that integrates the entire sales cycle from customer browsing through completed sale.
Our technology tracks all session related call information about each visitor that access your website regardless of origin, including Organic, PPC and referral traffic. Our reporting provides clear insight into fine grain detail at the keyword level for tracking the call detail and and the sale.
We provide enterprise level integrations into a variety of Web Analytics, Customer Relationship Management (CRM), and Pay per click bid management systems.
Our client find that by accurately accounting for their leads from the origination stage through the conversion that you can finally and appropriately invest in marking while understanding the full impact of your marketing decisions.
* Track unlimited keywords including PPC, Organic, and Raw Search
* Web Analytics Integrations: Omniture, WebTrends, Google Analytics, CoreMetrics
* CRM Integations: Microsoft Dynamics, SalesForce, SugarCRM
* PPC Bid Management Integrations: Marin Software, Acquisio
