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4 Hour Work Week San Diego Meetup

November 3, 2011

There are some changes to the 4HWW that will impact you. One is that the location for the meetup has changed by popular demand to somewhere more central. The new address is 3934 Murphy Canyon Road Suite B-200 San Diego, CA 92123 We will NOT be having a meetup on the 9th because I will [...]

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June 2011 Trend Update

June 23, 2011

We provide Internet business strategy, consulting and coaching for local businesses. Here is my quick update on some trends for June 2011.  I discuss the new  Google +1 button, LinkedIN IPO, Google Offers, Quora, Google Wallet, Facebook Advertising, Google Business Photos. The entire video is about 20 minutes but it’s not important that you watch [...]

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List Building 101

January 20, 2010

In order to effectively market through building relationships, it helps to have a list to actually build that relationship.  Every marketing activity that a company does, should be focused on providing value as well as growing a list.  List Building can take place organically such as adding new clients to a monthly newsletter, but here [...]

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Product Launch

December 22, 2009

Utilizing the internet to leverage sales for any business is a good idea, but the marketing system to bring in sales or generate leads depending on the business model is absolutely crucial.  Recently, we were approached by a sales training company to help them with their internet marketing.  As we got a full understanding of [...]

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Conversion Optimization

September 14, 2009

Conversion Optimization is the fundamental concept upon which WebHeat was built upon, it drives our every action as we interact with clients.  There are a plethora of internet marketing strategies to drive additional traffic to a website including but not limited to: Search Engine Optimization, Search Marketing, Social Media, Email Marketing, Direct Mail and so [...]

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Social Media For Lawyers

September 13, 2009

I had the great pleasure last week to give a presentation covering social media to 22 lawyers on the Marketing Committee of Wertz McDade here in San Diego.  After I realized that these marketing lunches were catered with Chinese food, I was not quite sure if the fine lawyers at Wertz McDade were really there [...]

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